electric vine travel technology
case studies
Trafalgar Tours
Like many tour operators, The Travel Corporation’s tour brands—Trafalgar Tours, Contiki Holidays, and Insight Vacations—rely on legacy technology for fulfillment of travel offerings. Replacing these systems with new platforms that can increase customer reach, drive revenue, leverage greater operational efficiencies and offer e-Commerce capabilities is imperative, but can require a multi-year, multi-million-dollar commitment. So what does a firm do in the meantime?
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Red Carnation Hotels
The Red Carnation Hotels collection—comprising 4 and 5-star hotels in London, Geneva, Palm Beach, and Capetown—enjoys many loyal customers. Unfortunately, valuable knowledge about those customers was trapped in disparate data silos around the company, unrelated to each other and inaccessible to the marketing managers who needed to communicate with and cultivate the loyal customer base.
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