Electric Vine Interactive

electric vine travel technology

core competencies

Our focus is on the development of custom, Internet-enabled, data-driven software solutions. We use our experience to provide services in the following areas:

Dynamic Content Development

Web Services and Service-based Architecture

E-Commerce Development

Database Design and Integration

Custom Internet Software Development

CRM

Dynamic Content Development
To fuel the need to present dynamic tour packages online, we specialize in developing Web and software resources that incorporate personalized, dynamic content from databases. We fully embrace the position that Web content is most powerful when it is personal, relevant, rich, and accurate.

Web Services and Service-based Architecture
Electric Vine is a leader in developing systems using the new industry standards of Web Services and service-based architecture, specifically including the .NET framework for Microsoft-based systems. We are also fluent in Java, Linux and other Open Source development platforms.

E-Commerce Development
EVI has successfully designed, developed, and implemented numerous custom e-Commerce solutions for various clients. We are well versed in all aspects of such projects, including online transaction processing, product presentation and marketing, transaction security, shopping cart workflow and usability. We develop and install systems for processing secure credit card transactions through TCP/IP-based connections using a variety of software/processor configurations. EVI can integrate an e-Commerce solution with your booking engine and back-office operations. Consider the possibilities of cross-selling – excursions, luggage, clothing, travel guides, travel videos, digital cameras - the possibilities are endless. Let us show you how to create new revenue streams while making stronger connections with your customers.

Database Design and Integration
Our focus on dynamic travel content, e-Commerce development, and systems integration naturally entails the application of database technology in a variety of functions. Consequently, we include among our core skills the ability to design and integrate robust, efficient databases on several platforms, including Microsoft Access, Microsoft SQL Server, and Oracle.

Custom Internet Software Development
EVI focuses on developing Internet-based software applications that support new channel distribution activities, that enhance or replace existing workflows with re-engineered and technology-enabled processes, or integrate with existing or legacy software applications and database systems with Internet-capable systems throughout your enterprise.

CRM
Customer Relationship Marketing is a term that means different things to different people. Ultimately, CRM means connecting with customers in the ways that customers want to be contacted and offering those products and services that reflect their lifestyle and buying habits. These are important keys to generating customer and brand loyalty. A vital aspect of CRM strategy is data collection and analysis. Electric Vine’s staff of experts has developed winning online marketing and data collection strategies for top travel companies, and a variety of other companies. An online strategy may include analyzing the success of e-Mail campaigns, making your Web site a more viable marketing tool through Search Engine Optimization, or finding new ways to generate interest in your products or services through online promotions. Electric Vine has extensive experience in all these areas and in understanding the best ways to utilize the data collected to inform marketing and business strategies.